A Super Bowl ad from the socially conservative Focus on the Family featuring ex-Florida Gators football star Tim Tebow has created a scuffle between abortion rights groups.

The Heisman Trophy winning Quarterback -- one of the most celebrated college football players of all time -- has cut an ad with his mother Pam, who tells of her decision not to end her 1987 pregnancy in spite of advice from doctors to do so. Pam Tebow and her husband were working as missionaries in the Philippines at the time when doctors there advised her to have an abortion due to health concerns. She did not, and Tim Tebow was born.

The ad will debut during the Super Bowl, prompting protests from numerous women's groups and organizations supporting abortion that say the ad violates CBS's longstanding tradition of not airing controversial ads during sports events.

“The abortion debate has no place in the Super Bowl. I organize abortion rights rallies all the time and I recognize how inappropriate it would be for me to sit in the stands with signs at the Super Bowl,â€