Peace by Chocolate pledges to hire 50 refugees, mentor 10 refugee startups


An Antigonish, N.S., chocolate company founded by a family who fled violence in Syria is now pledging to work with 50 refugees and mentor 10 Canadian startups run by refugees over the next few years.

Tareq Hadhad, who works as CEO of his family's business Peace by Chocolate, said he wants to share with newcomers what he's learned about the logistics of getting a business off the ground — from registration and marketing to sales and distribution.

"The steps we took since the beginning. The challenges, the cash-flow issues, the grant opportunities that are available," he said.

"That commitment really comes from a solid belief that the success for one is a success for all. And this country really has given us a lot, so now it's our turn to give back and pay it forward."

In the three years since the Hadhads arrived in Canada, their business has grown from selling boxes of homemade chocolate out of a shed outside their home in rural Nova Scotia to distributing products across the country through wholesalers as well as on the shelves at Sobeys and Safeway grocery stores.

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